US Open Ticket Sales Rise After Serena Williams Retires – OutKick
Six-time US Open champion Serena Williams will retire after a final trip to Arthur Ashe for this year’s tournament.
On the positive side, news of the 40-year-old tennis star has been a boon to ticket sales for this year’s Open as demand and prices have spiked over the past 24 hours.
In a conversation with the New York PostUSTA spokesman Chris Widmaier expressed admiration for the activity surrounding US Open admission and how Williams’ latest appearance is boosting the appeal.
“You talk about the Serena effect, it’s like a tsunami,” Widmaier explained to The post office.
“Since people heard the news, we sold, as early as 3 p.m. [Tuesday], 13,000 tickets for the Open, including around 4,500 for the opening night,” he added, which, compared to the usual frequency, he defined as “a spectacular day”. for ticket sales. Widmaier also called the figure “unprecedented”.
Widmaier attested to nabbing $35 balloon seats up to $7,000 in online resale.
Anticipating that Williams will make it past the first round, “1,500 tickets to a potential Williams second-round game on Wednesday night,” The Post noted.
Williams announced his retirement in a vogue feature, out Monday.
In the article, she called her decision to walk away from the sport an “evolution” – capping a 27-year run as the top women’s tennis player.
“I never liked the word retirement“wrote Williams. “It doesn’t seem like a modern word to me. I thought of it as a transition, but I want to be sensitive to how I use this word, which means something very specific and important. for a community of people. Perhaps the best word to describe what I do is evolution.”
Williams is expected to play in the first round of the tournament on August 29 or 30 – pending the official US Open draw.
Follow Alejandro Avila on Twitter: @AlejandroAveela